Kia’s Marketing department has undertaken a structural change with the creation of two new crucial roles: Head of Brand Communications and Head of Dealer and Direct Marketing.
Jane Fenn has been appointed to Head of Brand Communications role while Sanka De Silva joins Kia as Head of Dealer and Direct Marketing from previous role at NissanThe move is a promotion for Jane Fenn from her previous position of Brand Communications Manager. Jane has been at Kia for fourteen years working in a number of roles within the Marketing department.
Jane commented, “This career opportunity has come at a very exciting time; Kia currently offers the freshest product range in the industry and the introduction of the Kia Stinger will truly unlock the potential of the Kia brand. I look forward to leading and managing Kia’s brand communications strategies and I am keen to develop and implement a youthful vision of the brand”.
David Hilbert, Director of Marketing, added, “Jane has a wealth of marketing experience and knowledge. Having led Brand Communications for a number of new model launches at Kia, Jane will be instrumental as we look to enter two new segments with the launch of the All-New Kia Stinger and All-New Kia Stonic”.
Sanka De Silva joins Kia as the Head of Dealer and Direct Marketing from his previous role as Regional Sales Manager at Nissan. De Silva’s Nissan experience covers the EV Product and Performance Manager role.
De Silva commented on his new role, “I am pleased to be joining the leadership team of a brand that is organically growing at such an impressive rate. I look forward to working with and continuing the strong relationship that Kia has with the dealer network, who continually deliver impressive results. Since starting this new role, it’s becoming more evident that the future of the Kia brand is very exciting, despite the growing challenges in the marketplace”.
David Hilbert, Director of Marketing, added, “We are very pleased Sanka is joining the Marketing team as Head of Dealer and Direct Marketing, his experience working at Nissan in Product, Sales, Communications and his knowledge of alternative fuel vehicles will be crucial as we look to launch two new Plug-in Hybrids. I am confident he will be a great addition to the team”.