Fiat Chrysler Automobiles UK has confirmed the appointment of Andrew Tracey as Brand Country Manager, Alfa Romeo and Jeep. He replaces Damien Dally who has moved to a role in Fiat Chrysler Automobiles HQ, in Turin.
Tracey's most recent role was as Head of Marketing, Seat UK. He brings more than 15 years’ experience across senior roles in automotive sales, marketing, product and planning functions. He has also been Seat UK’s Head of Planning, and has held managerial posts in sales operations, national planning and supply, and product.
Tracey, who holds a BSc (Hons) in Business Management from University of Wales, Swansea commented:“I am delighted to be joining the Jeep and Alfa Romeo brands at this exciting time.
“With award-winning products such as Jeep Renegade and Alfa Giulia already here to work with, I’m looking forward to the opportunities that cars such as the new Jeep Compass and Alfa Stelvio will present us as we further grow our business in the UK market.”