A NEW online ordering platform has been launched to reduce the time it takes dealers to order everything from leasing driver packs and branded car mats, to van ply lining kits and towbars.
vGroup International has launched the new vLink online ordering portal to reduce the time it takes to process an order between login and check out from on average five minutes to as little as 48 seconds.
A single dealer login enables them to process multiple online orders for different customers and for a wide range of products.
vGroup estimates this will save the dealership network up to £300,000 in reduced labour per year. Not only does this save the dealer time but it also enables vGroup to process orders and get them delivered more quickly.
vGroup receives up to 7,500 orders each week. As lease companies and dealerships differentiate their service proposition, so the range of bespoke items dealers have to fit to new cars before delivery continues to grow.
Linda Chambers, Head of Customer Services, said: “Generally, each new and used vehicle has branded car mats, number plates and driver packs that dealers need to fit.
“Add in safety packs, dash cams and van packs that comprise seat covers and rubber mats you can start to see the complexity for dealers in processing every new vehicle. We are also seeing increasing online demand for our vehicle accessory fitment division, vComms, as well as increased usage of branded goods by dealer groups.
“Our portal aims to reduce order complexity and processing times for customers, which has to be good news, particularly in March and September when the new car registrations boost their new car sales,” she added.
The next stage of the vLink portal development is for dealers to be able to order online via a vComms app.
Chambers added: “The convenience of an app means dealers can order additional vehicle accessories wherever they are based and at whatever the time of the day.”
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