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PINEWOOD has launched its latest multi-platform app, Stock+, helping dealers to sell and manage vehicle stock directly from a mobile device.

Managing director Neville Briggs said the app helps dealers in three key ways by responding to customers with personalised videos, quickly and efficiently updating stock information and storing vehicle and customer documentation for future reference.

The app allows salespeople to send personalised videos which helps convert more enquiries into sales. It also has a built-in video editor, which allows salespeople to add intro and outro clips, for example to adhere to dealer brand guidelines. Furthermore, GDPR options enable compliance with the law.

Briggs said: “Stock+ makes it very quick and easy for sales execs to showcase their dealership’s stock, so you never lose an enquiry due to a lack of media content”. Full integration with Pinewood DMS means users can seamlessly update dealer website pages with photos and videos, captured and uploaded straight from a mobile device.

Available on Android, IOS and Windows mobile devices, Stock+ is now available for download for Pinewood DMS users. It joins Tech+, Host+ and Pay+ in Pinewood’s growing suite of mobile apps.

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