JCB Group has invested in improving the customer experience by rolling out iStoreDOCS across its 16 sites in Kent and Sussex.
The cloud-based document management system will give customers a seamless experience across the sales and after-sales departments.
The group was established over 20 years ago and now employs over 300 staff. It works with 14 manufacturers to offer new sales and servicing and has fast-growing daily rental car and van operations.
Stephen George, operations director at JCB Group, said: “We wanted an efficient and secure way to give our customers a better experience when interacting with us. The cloud-based iStoreDOCS platform is easy for our teams to use and helps to ensure we meet our compliance requirements. It gives us a view of the business in real time and is secure. Most importantly, it means we can offer our customers a digital experience that matches the service they receive in the dealership.”
iStoreDOCS was developed for dealers to help better manage customer documentation. The platform integrates with sales and dealer technology systems to reduce the need to re-enter data and provides an audit trail of activity for each customer. In addition, documents are stored in the cloud for extra security.
Mark Craven, director and iStoreDOCS product owner, said: “Providing an outstanding experience is a powerful way to stand out from the competition, and technology has a key role to play in enabling teams to focus on the customer.
“We worked closely with the team at JCB Group to ensure they get the most from the iStoreDOCS platform. Upgrading the technology used in dealerships will deliver a better customer experience, drive operational efficiencies and help keep your business safer from cyber-attacks.”
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