Brayleys AWR signing 1118
Paul Brayley (seated left) with Khalid Al Rostamani, Vice Chairman of AW Rostamani (seated right), Marcos Quadros (standing left), Chief Financial Officer and Michel Ayat, CEO Automotive, AW Rostamani.
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BRAYLEYS has set its sights on achieving organic future growth following investment from Dubai-based conglomerate, AW Rostamani.

Having achieved record turnover of £120m and increased profitability for the financial year ending June 2018, Brayleys will now look to expand its network.

The UAE investor acquired a majority stake in Brayleys for an undisclosed sum. Paul Brayley, founder and Managing Director of the dealer group, will continue to run the business in his current role alongside the existing management team, supported by two senior executives of AW Rostamani, who have joined the board.

As part of the sale, Brayley retains a shareholding in the company he established in 2003 with a Honda franchise in St Albans. The group, which will continue to trade as Brayleys, has since expanded to ten dealerships across the South of England, representing Honda, Kia, Mazda, Renault and Dacia.

AW Rostamani operates in a number of industry sectors across the United Arab Emirates. Its flagship subsidiary, AWR Arabian Automobiles, is the exclusive distributor for Nissan, Infiniti and Renault in Dubai and Northern Emirates.

Brayley said: “As a family-run business like Brayleys, AW Rostamani understood our customer service-led culture and principle values perfectly, so we are delighted that such a highly successful and internationally respected business has chosen Brayleys as its first automotive investment in the UK.

“We’re excited at the prospect of building our network further in the years ahead with existing franchise partners, as well as exploring potential new manufacturer opportunities, not to mention the enhancement of career development potential for our team of almost 250 staff.”

Khalid Al Rostamani, Vice Chairman of AW Rostamani said: “The acquisition of a majority stake in Brayleys is underlined by our strategy to expand and build our business in the UK, a key automotive market. We have been assessing various options for investments and identified Brayleys as a perfect fit to our vision.

“We will continue to explore new opportunities to help enhance our presence in the UK and also focus on leveraging significant growth opportunities with Brayleys.”




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