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MITSUBUSHI has strengthened its team with the appointment of Catherine Perrin as Regional Network Development Manager, responsible for securing and working with new dealer partners and developing the UK network.

Perrin first joined Mitsubishi Motors in the UK in 2005 as part of the graduate programme and excelled in a variety of sales and marketing roles including her position as Electric Vehicle Programme Manager.

She most recently spent seven years working for Nissan in a number of dealer-related roles including Area Sales Manager, Franchising Manager for the South and most recently focussed on driving Dealer and Customer Quality improvement before returning to Mitsubishi Motors in the UK at the start of 2019.

Mitsubishi’s network development team is based at the company headquarters in Cirencester and headed by Emma Soble.

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