LOUISE O’Sullivan has been appointed as the new Network Operations Director for Groupe Renault UK following a promotion from her previous role as Dacia Brand Manager.
She has been with Groupe Renault UK for nearly 25 years. After two and a half years as Sales Director for Groupe Renault UK, Nick Tame will be taking up a new strategic management role within Groupe Renault.
O’Sullivan said: “I’m delighted to become Network Operations Director at such an important time for our brands.
“I’ve worked closely with our dealer partners throughout my time with Groupe Renault, not least in my most recent role as Dacia Brand Manager, listening to the network’s invaluable insight and feedback to develop the Dacia brand together in the UK.”
She joined Renault UK in 1995 on the Graduate Scheme having graduated from Lancaster University with a degree in Marketing and French. From there, she moved up the ranks through market analysis, product marketing, sales, after-sales, fleet business and marketing communications.
O’Sullivan had responsibility for Renault’s high-end vehicle range in the mid-2000s, as well as the LCV range and then oversaw successful marketing campaigns such as Renault’s sponsorship of ITV’s Jonathan Ross Show.
She became Head of Dacia for the UK, Ireland, Malta and Cyprus in October 2015 and has overseen Dacia’s impressive retail market share growth and has also recently celebrated with over 140,000 Dacia vehicles sold since launched in the UK six years ago.
O’Sullivan retains responsibility for the Dacia brand in the UK and Ireland until a successor to her former role is announced in the near future.