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One of the features of the 2017 car market has been the continued growth of on-line retailer amid a falling general market.

BuyaCar.co.uk points to a divergence in the market in April 2017. The month saw a sharp dip for traditional sales compared with a year previously, while BuyaCar.co.uk achieved more than 20% growth on April 2016. The firm’s research show that women in particular are leading the charge to buy cars online. Last year the growth in female customers surged by 75%, while the increase among men was 22%.

Austin Collins, BuyaCar.co.uk CEO, commented, “People used to say no one would want to buy cars on-line and many dealers saw the possibility that they might as a threat, but how times have changed. Now we are seeing record growth in direct car sales to online shoppers and the dealers from whom we source the cars are enjoying that boost in an otherwise challenging market.

“The growth of BuyaCar.co.uk during a time when the overall market is fairly stagnant shows the on-line motor retail sector is maturing. And the benefits to consumers who prefer clicking to buy and dealers who use an on-line partner to boost their sales show that this is a genuine win-win for everyone.”

 

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