Carwow has confirmed a new 2 year data deal with cap hpi. The online platform will utilize cap hpi’s vehicle and valuation data to improve the service it provides to its customers.
The announcement comes following carwow’s third round of financing which saw the business secure $39 million worth of investment. Rob Abrahams, head of market development at carwow, commented, “carwow is a data-driven business, so it’s vital that we are able to integrate and use leading industry data accurately to enhance our analytics and customer facing proposition.
“This means we can better understand customer behaviour to create a personalised experience, and consequently our users can make the most informed decisions on their new car and then buy with complete peace of mind. “A key reason for continuing to work with cap hpi is access to the most accurate and widely-trusted industry data for carwow and our customers.”
Chris Wright, sales director at cap hpi, added “We continue to support innovation across the automotive industry by investing in our people, data and technology. Our work with carwow is another example of how accurate and reliable data can help drive a business forward. Data is fundamental to carwow and is one of the key factors underpinning the business’ success.”
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