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Vehicle service booking price comparison website, MyCarNeedsA.com, is launching a major new radio campaign, as part of significant consumer marketing investment over the new financial year.

The campaign of 20 second adverts running across Talk Sport and Radio X will reach 2,550,000 adults in the first burst and 1,703,600 adults in the second burst

Talking about the investment, Scott Hamilton, the firm’s Managing Director and a former Dealer Principal with one of the UK’s largest BMW Mini dealerships says, “We are continuing our significant brand investment, investing heavily in the development of our website, the launch of a new consumer app and our new radio campaign.

“Over the last 12 months, we increased the number servicing and repair jobs by 28%. Our website visitors have also increased by 63% year on year.

“We are on course to strengthen our position as the UK’s leading comparison site where service providers quote for MOT, servicing and repair. We are the perfect solution for garages looking to work with an online specialist who will supply them with jobs and can provide advice and support on every aspect of digital marketing and services.

“Our network of garages and independent workshops are enjoying the benefits of quality MOT, servicing and repair leads from customers in their local area which we pass onto them, as consumers look for the best deal from approved businesses. They can choose the best quote for them, whether it’s based on convenience, recommendation or price.”

Currently working with over 4,000 garages and workshops all over the UK, the website only allows vetted authorised repairers to provide quotes for work, service books are stamped and a 12 month guarantee on all parts and labour is provided.

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