Imperial Commercials has upgraded its website with the new site offering live chats.

The new site features an easier to navigate customer search function. This allows users to find a vehicle by postcode and vehicle type plus a live chat facility, monitored by customer service experts. Customers will now also have access to its extensive database of new and used Volkswagen commercial vehicle range, available at its three sites in Derby, Nottingham and Stoke-on-Trent.

Franchise director, Gareth Kaye, commented: “Having listened to customer feedback we’re delighted to relaunch our new website. Comments have so far have been positive and we are already seeing that its renewed clarity has led to more sales.

“The most popular feature has been our live chat. It adds another dimension to the business and it is proving a beneficial tool for customers wanting a quick response.”