Fleet managers are being urged to register for Road Safety Week.

The event, from November 23 to 29, is the UK’s biggest road safety event and is co-ordinated by Brake.

The Road Safety Week 2015 theme is ‘drive less live more’. Brake will be encouraging drivers, families and companies and communities to consider how they travel, and if they can ditch some vehicle mileage, and instead walk, cycle or use public transport as much as possible.

Employers can help promote this theme to staff, customers and contacts, and/or address other road safety issues important to them. You could: set up a scheme encouraging active and sustainable commuting and run a car free day for staff; organise a sponsored run or bike ride; analyse ‘at-work’ mileage to see if journeys can be reduced or better planned to improve efficiency.

Employers can access free electronic resources and guidance to help them get involved. Brake is also urging organisations with staff who drive for work to make use of guidance from Brake’s Professional membership scheme in the run up to the Week to develop year-round fleet safety practices.

Various Brake Professional events offer best practice advice between now and the Week. Becoming a member means discounts for these plus regular guidance briefings, resources, research and news.

Julie Townsend, Brake deputy chief executive, said: “Road safety isn’t just about safe driving and using the green cross code. It’s about making our streets safe and pleasant for everyone to use freely, and doing what we can to protect ourselves, people around us and the environment.

“A big part of that is driving less if we can, and this can make a huge difference to health and wellbeing, communities and the planet. That’s why this Road Safety Week, we’re encouraging everyone – including companies – to consider how they travel, and if possible ditch some vehicle mileage, and walk, cycle or use public transport instead.

“Employers can be pivotal in getting this vital message out to drivers and families – and stand to gain from encouraging staff to travel for work and commute via sustainable and active means as much as possible. Hundreds of companies get involved in Road Safety Week every year, by running communications, staff and customer engagement, fundraisers and awareness campaigns. See roadsafetyweek.org.uk for ideas, and to register for a free pack to help you take part.”