Solera cap hpi and RWA Automotive have launched Ignite Network Intelligence, a data insight platform designed to help OEMs optimise their used vehicle sales channels and protect residual values.
The tool combines Solera cap hpi’s automotive data with RWA Automotive’s expertise in business intelligence and data visualisation.
The result aims to offer OEMs detailed insight into used vehicle performance both within and outside of their franchise networks.
By drawing on more than 450,000 advertised prices and cap hpi’s live valuations, the platform enables OEMs to make informed, data-led decisions about remarketing strategies and network efficiency.
It will also provide visibility on out-of-network pricing activity that may be impacting residual values.
John Hogan, CEO and co-founder of RWA Automotive, said: “It’s not often that a solution comes along that uses curated market data to create insights that can be actioned relatively easily, with great return on investment in the order of millions for most OEMs.”
Among the platform’s features are tools that allow users to monitor stock across their network, assess regional performance, and track the competitiveness of pricing against live benchmarks.
A ‘reclaiming lost cars’ function will provide daily insight into brand vehicles listed outside of the network, enabling dealers to take action to recover stock.
OEMs can also conduct a continuous health check on residual values, analyse in- and out-of-network inventory by model, age, fuel type and geography, and match available stock with dealers best positioned to sell it.
Mark Turnbull, director of OEM and Consulting at cap hpi, said: “The collaboration between Solera cap hpi and RWA Automotive marks a significant advancement in the automotive industry.
“OEMs will be empowered to evaluate profit opportunities using metrics such as advertised prices versus cap live values, depreciation patterns, margins and average days in stock.
“This insight is crucial for making strategic decisions, whether operating through an agency model or a traditional dealer network, and identifying the most profitable remarketing channels across a vehicle’s lifecycle.”
