AX has launched a new digital training platform, AX Academy, designed to streamline accident aftercare training for dealer staff and enhance revenue opportunities across dealership groups.

The automated platform replaces traditional training methods with a more efficient and accessible system, enabling faster onboarding and consistent knowledge across teams.

According to AX, the new system has already trained 1,300 dealer staff with a 93% pass rate, leading to a 60% increase in aftercare calls from customers.

Scott Hamilton-Cooper, chief commercial officer at AX, said: “We are delighted with the results following the digital launch of the AX Academy.

“We are now able to train all colleagues across a dealership or Group in a fraction of the time as part of their standard company induction process or in parallel to their standard compliance testing.

“This really embeds important processes into the day-to-day role of all employees within our partner’s organisation, generating significant returns and improved customers satisfaction.”

The platform also allows real-time tracking of training accreditations and over-the-air updates to programme content, ensuring staff remain up to date with the latest developments in accident aftercare.

The initiative supports improved customer service, in-house repair retention, and long-term customer loyalty, while reducing the administrative burden on learning and development teams.

Hamilton-Cooper added: “Ensuring accident aftercare training is clear and consistent has always been a very labour intensive and difficult process to manage, often due to staff availability or reluctance of management to allow staff downtime.

“Our automated, digital training process removes these issues, enabling us to train thousands of employees simultaneously as part of standard dealer training processes.”