A specialist in emissions products, BM Catalysts is integrating QR codes onto its parts.

The QR codes, when scanned with a smartphone or tablet, enable technicians and garage professionals to gain access to essential product information, such as part specification, technical advice and fitting instructions and guides.

The approach looks to eliminate the need for manual searches, saving time and ensuring accurate, up-to-date information is within reach.

With increasing demands for efficiency and precision, the QR code initiative was designed to equip users by simplifying the process of accessing critical part data.

Whether troubleshooting, checking fitment guidance or ensuring compliance with vehicle emissions standards, the QR codes should act as a bridge to BM Catalysts’ knowledge and technical resources.

In addition to providing technical insights, a second QR code links directly to Rewards Pro, a platform designed to reward installers for choosing BM Catalysts.

The platform offers members a chance to earn Pro Points which they can redeem for extended manufacturer’s warranty or physical rewards, and prizes.

Having a direct link through a QR code should provide seamless access to the platform, aiming to make it easier for installers to register, check their rewards balance, and redeem points.

This introduction seeks to reinforce the companies commitment to supporting technicians and garages and looks to foster stronger engagement in the aftermarket industry.

By integrating modern technology into its operations, the company hopes to enhance customer satisfaction and reinforce its position as a trusted partner in the global automotive aftermarket.

Tom Vallé, senior marketing manager at BM Catalysts, said: “We’re excited to introduce QR codes to our product range.

“This initiative is part of our broader mission to drive aftermarket innovation and deliver value to our customers.

“By making vital information more accessible and providing a direct link to Rewards Pro, we’re setting new standards for efficiency, convenience and loyalty within the industry.”