Lookers have officially opened their new £12 million Jaguar Land Rover West London showroom with an event hosted by Jaguar Land Rover UK MD, Jeremy Hicks and Lookers CEO, Andy Bruce, featuring explorers Sir Ranulph Fiennes and Monty Halls as guests of honour.
Taking 18 months to complete, the dealership on the A40 now has more indoor display space for new and used cars as well as the now de-rigour barista bar, a ‘kids zone’ and lounge-style waiting area. In line with other premium brand dealerships Lookers new Jaguar facility has two handover studios, and a drive-in service area.
Speaking at the opening, Jeremy Hicks, UK Managing Director of Jaguar Land Rover, said, “Jaguar Land Rover continues to enjoy great success at the moment; this month has been our best September on record for both Jaguar and Land Rover. With world-class additions like the new Discovery to our line-up, it’s important that all our retailers embody the spirit and quality of our vehicles. Lookers West London is the perfect example of just that; it’s customer-centric, stylish and full of all the very latest models in our range.”
Andy Bruce, Lookers CEO, added, “Our new showroom is the result of a £12m investment into a brand that we really believe in. Our business is doing better than ever thanks in no small part to the incredible array of Jaguar Land Rover products on sale. With the new Lookers West London site we’ve created a real premium destination, and we are privileged to have not only hosted the New Discovery at our launch event, but also to hear some of Sir Ranulph Fiennes’ incredible adventures.”
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