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Vertu Motors plc is investing £3million in its Bristol Street Motors Ford Bolton dealership to create a FordStore showroom.

The development project at the Higher Bridge dealership will include the demolition of the existing showroom and the construction of a new dealership that complies with FordStore standards.  The new site will include a Vignale lounge with the latest technology to assist customers to choose and customise their new car.

Bristol Street Motors Ford Bolton’s LCV showroom will also be demolished and rebuilt with the workshops being extended to include additional vehicle ramps, commercial vehicle ramps, and a further MOT lane.Further changes will be made with the Approved Used space being relocated, and expanded, and a new wash and valet bay being added. 

There will also be a focus on energy efficiency with the roof covering and exterior cladding and showroom glazing being optomised to reduce their environmental impact.

The site’s general manager, Darren Murray, commented: “It is a real honour to be selected as a FordStore and offer customers the full range of Ford products and services, including the premium vehicles.

“The significant investment will completely transform the dealership for both customers and colleagues. The fantastic new environment across all areas of the business will be complemented by our exemplary standards of service and we look forward to welcoming new and existing customers.”

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