Benfield has confirmed a further expansion in Wearside with the release of plans to build a new £5.7million Audi dealership in Sunderland.
The construction of the new 12 car Audi showroom is part of Benfield’s £20million capital investment programme to improve its retail facilities. The Audi Sunderland operation will occupy the same site as Benfield’s recently completed £5million Ford retail outlet on Newcastle Road.
The 30,000 square foot Audi development is due for completion in the Autumn and will feature a roof top car park, a 16 bay workshop with advanced diagnostic technology and the latest customer service facilities. It will replace the present Audi dealership on Stadium Way.
Benfield’s Chief Executive, Mark Squires said: “I am enormously proud to announce this new Audi development here in Sunderland. “Audi’s leadership in the prestige car market continues at pace and by announcing this development we are making a powerful statement of what the brand represents, stunning design, the latest in technological innovation, coupled with genuine desire to deliver a world class experience for its customers.
“Customers will love the new showroom facilities, roof top car park, our customer lounge and the all-new Audi car configurator room as well as the biggest choice of Approved Used Audis we have ever been able to offer across the region.”
Benfield Motor Group was founded in Newcastle in 1957 by John Squires Senior. The business now employs over 1,500 staff and has 30 retail outlets throughout the North East of England, Yorkshire, Cumbria and South West Scotland across a portfolio 12 car retail brands.
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