Stoneacre Motor Group has been appointed to run inaugural Suzuki franchise in Lincoln.
Stoneacre Lincoln on Dixon Street, has been a Suzuki Authorised Repairer for the past five years, so the addition of the Suzuki franchise will be an smooth transition. The dealership’s newly-refurbished six-car showroom will feature the full model line-up, a dedicated sales team and modern customer hospitality area. The operation is the sixth Suzuki site to be added to Stoneacre’s portfolio.
The new 1,325 square foot showroom is the result of an extensive refurbishment of the existing premises on Dixon Road. Customers will benefit from dedicated Motability, and Business Finance specialists, and an in-house servicing and parts reception.
Sales and Marketing Director at Suzuki GB PLC, Dale Wyatt, said: “Stoneacre Lincoln has proved a very successful partner to date, and we are extremely pleased to be able to offer a full service dealership in the city as we continue to set new sales records. We look forward to continuing to build our retail presence with the Stoneacre Motor Group.”
Russ Sorsby, Regional Manager of the Stoneacre Motor Group, commented: “We are delighted to be growing Suzuki’s offering in Lincoln after having developed such a prominent and loyal customer base over the past few years. With the forthcoming growth of the vehicle manufacturer’s product range in the form of the all-new Celerio city car and Vitara small SUV, this is a very exciting time to be part of the brand.”
Stoneacre motor group is a family owned and operated business that employs over 1500 people across the UK. It traces its origins back to a Scunthorpe based used car supermarket in 1994. The group now boasts an annual turnover in excess of £275m. It operates new and used cars at 30 dealerships in Yorkshire, the North of England and North Wales.
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